you can see the revenue.
you cannot feel it.
You have a bookkeeper. You get reports from your accountant. You still cannot explain, clearly, where the profit went. The Profit Scan names it. In your numbers. In plain language. From what you already know about your business.
"What good is revenue if our profit margins are negative?"
Hannah Szabo
"No one is teaching us how to create a success plan and build a financially efficient business."
Katrina Young
"I started working with a profit strategist and I am now able to work backwards from my income goals to devise my plan for the year."
Lola Béjidé MBA
immediate access · no calls · PDF report to your inbox
the revenue is real.
the clarity is not.
Your bookkeeper records transactions. Your accountant manages compliance. Neither is answering the structural question: where is the money actually going, and what should you do about it?
This is not a discipline problem. It is a visibility problem. The numbers are there. They are just not readable in any way that leads to a decision.
The Profit Scan is built for the CEO who has outgrown gut feel but has not replaced it with anything structured. It takes what you know about your business and surfaces what you cannot yet see: where the profit is leaking, and whether your own pay is protected.
the arithmetic
Every quarter without a diagnosis costs more than the full value of the Profit Scan. Fourteen times over.
The Profit Scan is $297. That is not a price. It is a financial argument.
what the diagnostic actually involves
Anwin Mbah · 45 seconds
You bring what you already know: your revenue, your main costs, what you pay yourself. No P&L required. No accounting training. If you can describe your business in plain numbers, the diagnostic can read it.
The analysis runs from your answers. Within hours, your personalised Profit Scan Report arrives in your inbox. Your Revenue-Profit Leak, your Owner's Pay Leak, and the specific actions available to you now. In plain language.
This is not a framework to apply yourself. It is a diagnostic that does the analysis for you, drawn from the numbers you bring to it. The Profit Scan stands alone as a complete diagnostic.
Part 2, when you want it. The Profit Audit is a 90-minute 1:1 strategy session with Anwin, built on what your scan found: at least $1,000 in savings or profit opportunities identified, or you pay nothing. Your $297 applies toward it for 14 days. A choice, not an obligation.
what the profit scan does
A structured financial diagnostic built on private-banking-grade methodology. Access begins immediately after purchase. Your personalised Profit Scan Report arrives in your inbox within hours.
A sample report. Yours is built from your own numbers.
- Identifies your Revenue-Profit Leak: the structural distance between what you are earning and what is staying in the business
- Surfaces your Owner's Pay Leak: whether your own pay is protected or still treated as whatever is left over
- Returns findings in plain language: drawn from your own numbers, with no jargon to interpret and no financial fluency required
- Produces specific actions you can take now: not observations, what to do next, in your business, with what the scan found
- Delivers a personalised Profit Scan Report: a branded PDF document built from your specific numbers, returned to your inbox within hours of completing the diagnostic
- Creates the foundation for Part 2: if you continue to The Profit Audit, the scan findings become the input for the strategy session with Anwin
14-day application window. After you purchase, you have 14 days to apply your Profit Scan investment toward The Profit Audit. If you decide to continue to Part 2, the details arrive by email after purchase. This window is stated at purchase so there are no surprises.
$297
one-time · immediate access · no subscription
what CEOs say
"The Profit Acceleration Blueprint enabled me to implement financial discipline within my business that I am now adopting to my personal finances. I am speaking from experience, which resulted in my revenue increasing threefold and my cash flow flowing in a positive direction."
Lola Béjidé MBA
"I had such a great time learning from you. I spent all weekend diving into my numbers. And oh boy, glad I did. I thought I knew. I was a bit wrong."
Gabe Marusca
"She's so smart and always finds the 'okay, now what?' application layer of our babble."
Hannah Szabo
"Anwin knows her stuff and she gives you a full picture of where you are and where you want to be. I love that about her."
Sophie, Faith Act Fearless
immediate access · PDF report to your inbox
who built this and why
Anwin Mbah
Strategic Profit Advisor
I spent 20 years inside the institutions that serve the world's wealthiest business owners. HSBC Private Bank. Natixis Investment Management. Mediobanca. Lloyds Banking Group, where I spent six years in asset-based lending for SMEs, sitting across from real business owners running real businesses.
At HSBC Private Bank, I saw firsthand what ultra-high-net-worth clients actually do with money. The strategies were structural. Designed to protect, multiply, and pay. The business owners I had worked with at Lloyds had no access to any of it. The gap between what those rooms knew and what growing business owners had access to was real, and almost completely invisible to the people who needed it most.
The Profit Scan is built on that architecture. Private-banking-grade methodology, translated into a diagnostic any established CEO can run on their own numbers and act on immediately.
20+ years across regulated financial services
HSBC Private Bank · Natixis Investment Management · Mediobanca · Zurich · Lloyds Banking Group · NCB Jamaica
- Certified Financial Coach. Certified Dashboard Designer. BCS Professional Certificate in Business Architecture. BCS Chartered International Diploma in Business Analysis.
- Founded Wealthfluency to bring private-banking-grade financial architecture to revenue-generating CEOs, before they are multi-millionaires
your questions
The Profit Scan is a structured financial diagnostic. You bring your numbers and run the scan. It identifies your Revenue-Profit Leak and your Owner's Pay Leak, then returns findings in plain language with specific actions to take. It is Part 1 of a Two-Part Diagnostic. Part 2 is The Profit Audit, a 90-minute 1:1 session with Anwin, a separate optional step.
Your business financial numbers. Revenue figures, cost data, what you pay yourself, and what your main expense categories look like. The diagnostic will guide you through what it needs. You do not need a professionally formatted P&L. You need honest numbers.
You receive access to the Profit Scan diagnostic within minutes of purchase. An email with access instructions arrives straight away. You can run the diagnostic immediately.
After you purchase the Profit Scan, you have 14 days to apply your $297 investment toward The Profit Audit. Inside the window, Part 2 costs you $703 rather than the full $1,000. Your post-purchase email sequence contains the details on how to do that. After 14 days, the full Profit Audit price applies. The window is stated at purchase. No surprises.
None of the above. The Profit Scan is a one-time purchase. You pay $297 once, you get permanent access to the diagnostic, and you run your scan. There is no subscription, no modules to work through, and no calls required.
Yes. The Profit Scan is designed precisely for CEOs who already have a bookkeeper and an accountant, and are still not getting answers to the structural question: where is the money going, and what do I do about it? Bookkeepers record. Accountants report. The Profit Scan diagnoses. These are different functions.
No. The diagnostic is designed for CEOs who are capable and profit-confused. If you have been avoiding your numbers because they feel overwhelming or unreadable, that is precisely what the Profit Scan is built for. The output is in plain language. There is no jargon to interpret.
Most CEOs at this stage half-know where the leaks are. What the scan adds is the size of each leak, in your own figures, with the specific actions to close them, in order. A hunch is hard to act on. A number is the product. If your report genuinely gives you nothing you can use, reply to the delivery email and tell us why. We read every reply, and we will put it right.
Wealthfluency is the advisory practice of Anwin Mbah, a Strategic Profit Advisor with 20+ years across regulated financial services, including HSBC Private Bank and Lloyds Banking Group. Wealthfluency is operated by Mbah Consultancy (company number 8468510). Questions: contact@wealthfluency.com.
one purchase · immediate access · 14-day application window
